Ready to turn an idea into a real brand? In this workshop, you’ll learn how designers create logos and brand systems that feel intentional, polished, and professional – not random or one-off.
Using Illustrator and InDesign, you’ll dive into vector drawing fundamentals, including Shape Builder and Bezier curves, to design a flexible logo that works everywhere. You’ll also learn how color and typography systems come together to create a consistent brand look across platforms.
What you’ll learn
- How to design clean, scalable vector logos
- Using Shape Builder & Bezier curves with confidence
- Building color palettes and typography systems
- Creating consistency across brand assets
What you’ll make
- A logo system (primary + alternate versions)
- A mini brand guide with colors, type, and usage rules
- Mockups for social media or merchandise
Why this workshop comes next
This session builds directly on your social media graphics skills and introduces design systems thinking – learning how everything connects. You’ll leave with a cohesive brand identity and professional assets you can use for class projects, student orgs, internships, or your portfolio.